WEIMA America is set to make a big impact at the Plastics Recycling World Expo, bringing decades of expertise in size reduction to the forefront of a rapidly evolving industry. At booth R2708, they’re showcasing how their machinery and commitment to customer success are paving the way for a more sustainable future.

Audrey Brewer, Marketing Manager at WEIMA America, highlights the company's core strength: "WEIMA has over four decades of experience in the size reduction industry, and it all started with shredding!" She emphasizes that their mission is to help customers achieve their goals, a driving force that has fueled decades of significant research and development.

The next big thing: evolving technology for a circular economy

WEIMA America is excited to announce advancements in several key areas. They are introducing new drive package options for their machinery and adding proactive service features. This focus on continuous improvement aims to keep their equipment running at peak performance. Additionally, their drainage press technology is evolving, with new capabilities to reclaim packaging from both empty and fluid-filled plastic containers.

Madison Burt, CEO of WEIMA America, notes that WEIMA is particularly enthusiastic about the growth of the chemical recycling sector. "It's a very real form of recycling, and shredding is often the first step in that process!" he states, emphasizing their foundational role in this emerging field.

Tackling industry challenges: navigating international trade barriers

The biggest challenge WEIMA is currently seeing is the impact of international trade barriers. The current political climate has made buyers more cautious, leading to an elongation of sales processes. WEIMA is addressing this by continuing to prove the value and reliability of their solutions, building trust with their customers despite global uncertainties.

A decade ahead: chemical recycling must lead the way

Looking ahead ten years, Burt is confident about the industry's direction. He believes that chemical recycling must be a part of sustainability efforts moving forward. The industry has taken off quickly, and he's excited to see what another decade of development will do for this emerging industry. WEIMA is already aligning its machinery with this trend, ensuring they'll be ready for the widespread adoption of chemical recycling.

Expo excitement: staying ahead by listening

For WEIMA, expos are an essential opportunity to stay connected to the industry. "WEIMA always looks forward to expos like these, because we welcome the opportunity to hear about new opportunities for recycling," Brewer says. Face-to-face engagement with prospects helps them keep an eye on where the market is headed, ensuring their machinery will be ready to meet future demand.

Join us at AMI Plastics World Expo North America 2025!

Register for free today and visit WEIMA America, Inc. at Booth R2708 within the Plastics Recycling World Expos co-located at the AMI Plastics World Expo North America 2025. Discover their advanced size reduction machinery in Cleveland, Ohio, from November 12-13, 2025, and learn how they are helping to build the recycling solutions of tomorrow.

Register for free >